In light of the present Covid crisis that has crippled the country’s healthcare system, digitally native global wellness brand Vahdam India has partnered with the non-profit organization, Doctors For You, to crowdfund a global Covid emergency relief fund on the crowdfunding platform, Ketto, that will help facilitate increased aid and relief efforts in several tier-1 and tier-2 cities across India.
A release issued by the company said “India is in a state of deep crisis, as we witness a collapse of our healthcare system with the second deadly Covid wave hitting us. The massive surge in the number of COVID cases has led to our medical infrastructure being stretched bare thin, with acute shortages of hospital beds, people gasping for breath as we have run out of oxygen cylinders, lack of prescribed medicines and more.”
The release added that the proceeds of this fund will be used to set up more temporary Covid treatment facilities, get more supply of oxygen cylinders and oxygen concentrators for critical cases, facilitate rapid vaccination programmes, and help provide prescribed medication to people in dire need. Doctors For You have been incredible agents of effective Covid Aad in the nation and have been working on Covid19 since March 2020 in more than 18 states across India.
To kickstart this fundraiser, Vahdam India has donated US$ 50,000 to help start the process of aid. All proceeds will be donated directly to the foundation. Reiterating Vahdam’s commitment in this tough time, founder & CEO of Vahdam India, Mr. Bala Sarda said, “It is devastating to see the worsening Covid crisis in India. We’re requesting all our global partners and customers to support us in this initiative. This is a small effort from our side to help people in distress. Entire proceeds of this campaign will be donated to Doctors For You.” Vahdam India urges everyone out there to come forward and contribute to this fundraiser and amplify the fundraiser”
Last year, Vahdam India had launched a Tea Estate Workers Relief Fund in partnership with CRY to provide relief at tea estates, when the pandemic had just hit the nation. In addition, they had donated over $300,000 worth of teas to frontline medical workers in the United States and India, and had also distributed family ration packs, hygiene kits & sanitisers to over 1100 tea growers’ families.
