Seguros SURA Argentina partners with FRISS to optimize customer service

August 2022, Argentina. As part of Seguros SURA’s service optimization plan, this insurer partners with FRISS to provide a risk prevention and fraud detection solution. This is a comprehensive solution that will reduce customers’ claims processing time.

FRISS is the most widely implemented fraud prevention solution worldwide. Your team of experts will guide SURA through the entire implementation process so that it can achieve the highest performance in risk prevention and fraud detection.

 “We are proud that SURA Argentina has chosen FRISS to continue providing a better customer experience. We know that SURA is one of the largest insurance companies in Latin America. It is an honor to be part of the digital evolution that characterizes its services, with a focus on growth of its customers and the challenges presented by the business. And the close cooperation between the ecosystem, the customers who have already chosen FRISS and our knowledge allows us to add innovation in the fight against fraud. In line with the values ​​of responsibility and transparency of Seguros SURA , we went further to achieve the business objective”, said María Herrera, VP Sales at FRISS, Latin America. 

“From the point of view of knowledge in insurance and the implementation of our technology in Latin America, FRISS is proud to have the trust of clients like SURA Argentina. Together we will cooperate to strengthen the path of technological innovation already underway”, commented Iván Ballón, FRISS VP of Business Development for Latin America and Iberian countries. 

 “Emerging technologies impact the value chain in different ways, creating opportunities and risks for those who know how to use these technologies to their advantage. Therefore, it is necessary to understand and be aware that insurance fraud affects the entire insurance community. At Seguros SURA We are committed to implementing the best solutions with the aim of automating processes, streamlining the relationship with brokers and creating transparent relationships with clients. This partnership will allow us to continue our fight against fraud through different digital channels, such as Artificial Intelligence (AI ), and continue to offer better services and experiences to our customers,” said  Jorge Valencia, VP of Access and Benefits at Seguros SURA Argentina.

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