Samsung to Invest in Smart Manufacturing at Noida Mobile Phone Plant, Will Make Production More Competitive

Korean electronics major Samsung will invest in setting up smart manufacturing capabilities at its largest mobile phone plant in Noida to make production more competitive, company’s global head for mobile business said here on Monday.

Samsung Electronics President and Head of Mobile eXperience Business TM Roh in response to a PTI query on company’s investment plan in India said that the company will continue to invest in research and development facility in the country.

“We will continue our investment to bring the optimised and or smart factory to the Noida facilities. We will continue our investment there. I believe this our investment for the smart factory will bring competitiveness in the production,” Roh said.

Samsung has its biggest manufacturing facility in Noida. The company this year started manufacturing its premium Galaxy S23 series in India.

“We have biggest research and development centre here. For the new innovation we will continue our investment in this area,” Roh said.

Samsung has around 10,000 employees at its R&D centres across India, out of which the largest base of close to 3,500 people is located at it Bengaluru centre.

Last week, it was reported that Samsung Electronics expects to invest $230 billion (roughly Rs. 18,97,500 crore) over the next 20 years to develop what the South Korean government called the world’s largest chip-making base, in line with efforts to boost the national chip industry.

Samsung’s manufacturing additions will include five chip factories and attract up to 150 materials, parts and equipment makers, fabless chipmakers and semiconductor research-and-development organisations near Seoul, the industry ministry said in a statement.


Samsung’s Galaxy S23 series of smartphones was launched earlier this week and the South Korean firm’s high-end handsets have seen a few upgrades across all three models. What about the increase in pricing? We discuss this and more on Orbital, the Gadgets 360 podcast. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.
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