Even in a tightening job market, tech leaders know that top tech professionals have a lot of options when it comes to choosing a workplace. With every industry and the majority of companies in the hunt, pinpointing and highlighting what makes your organization stand out as a great place to work is essential if you’re to land the very best tech talent.
Experienced tech leaders have learned to leverage both broad and fine strokes when it comes to painting a full picture of their companies and teams for job candidates. Below, 20 members of Forbes Technology Council each discuss the primary quality or aspect of their department they make a point of highlighting to promising prospective employees. Read on to see how your company stacks up in terms of these essential factors.
1. Our Commitment To Continuous Learning
We highlight our commitment to continuous learning and innovation. This is crucial in the fast-paced tech industry, because it ensures our team stays ahead in terms of knowledge and skills. It signals to prospective employees our dedication to their growth and positions our department as a dynamic place for developing cutting-edge solutions. – Saif Sultan, Volos Portfolio Solutions, Inc.
2. Our Transparent Communication And Flexibility
We highlight our culture of transparent communication and flexibility, underscoring its support for work-life balance and innovation. Crucial for attracting talent, this kind of environment values open dialogue and adaptability, enabling professionals to excel and innovate while ensuring their personal well-being. It’s key for those seeking to thrive in the fast-paced tech world. – Milan Dordevic, Proctorio Incorporated
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3. Our Culture Of Resilience And Perseverance
We encourage a culture of resilience and perseverance where we learn from our mistakes and use them as opportunities for growth. We believe that failure is not the end, but rather a stepping stone toward success. This is important because it allows us to take risks, innovate and continuously improve our solutions. It also fosters camaraderie and teamwork—we work as one entity. – Brian Sathianathan, Iterate.ai
4. The Chance To Work With Cutting-Edge Tech
I always emphasize our focus on working with cutting-edge technology, which fosters a culture of industry relevance for our employees. Our team is also empowered to make impactful decisions that drive innovation in our business and their growth as professionals. – Andre Sluczka, Datagrate, Inc.
5. Our Fluid Team Structure
When speaking to prospective employees, we make a point of highlighting our fluid team structure. We don’t assign team members to set workstreams; we give them a chance to level up their skills, work with the latest technology and benefit from partnering on diverse projects. We encourage them to work across the organization to find opportunities to improve how things are done. – Daragh Mahon, Werner Enterprises
6. The Partnership With Customers
There are two key areas that are important to tech candidates. The first is the opportunity to learn new technology combined with a commitment to continuous learning. The second is the partnership with the business—the ways in which the tech team works directly with customers to solve problems. – Laura Merling
7. Our Work’s Impact On People’s Lives
Our R&D department helps transform lives through cutting-edge medical technologies. This focus on patient-centric innovation shapes our culture and defines our future, ensuring our work has a profound and positive impact on healthcare. It’s this dedication to making a difference in people’s lives that we highlight to prospective employees, showcasing the meaningful work they’ll be part of. – Frank Chan, Medtronic
8. The Cross-Collaboration Across Teams
We stress that we work together as one team. Our staff members collaborate across tech teams to share best practices, participate in hackathons and work together on idea generation. We encourage teamwork across our tech, product and design teams to ensure value-driven backlog prioritization and a best-in-class user experience. And our tech team members partner with our sales teams to support commercial activities by highlighting the technical superiority of our solutions. – Satnam Singh, CBRE
9. The Supportive Atmosphere
There are so many things we are proud of when it comes to our tech team. They are a super-supportive group—they help each other through everything, celebrate and lean in together. Other great aspects we highlight are that we encourage our team members to be innovative, giving them time and autonomy to innovate and experiment with new technologies. We promote our work-life balance and the chance to work with a group of open, fun and strong full-stack professionals. But ultimately, strong support is the most important aspect. – Maria Scott, TAINA Technology
10. Our Inclusive, Innovative Culture
The popular answer is often the chance to use the latest technology, and I wouldn’t diminish that when it comes to attracting talent. But equally important is that we nurture an inclusive culture of innovation. By valuing every team member’s ideas, we create a rich, collaborative environment that encourages risk-taking and creative problem solving, which are crucial for driving progress and keeping us at the forefront of our industry. – Rick Watkin, KUBRA
11. Our Constant Curiosity
We want candidates to know that we encourage constant curiosity and seeking the truth that will best serve our customers. We start by first seeking to deeply understand the customer’s pain, rather than jumping immediately into building features. Often, adding more features is not the answer; simplifying the existing ones or improving them is. – Praerit Garg, Smartsheet
12. Our Knowledge-Sharing Culture
One of the things we highlight is our knowledge-sharing culture. It’s critical for all employees to work in a collaborative environment that empowers them to constantly grow as professionals. Internal tech events, webinars, knowledge-sharing sessions and mentorships are all among the things that proactively spur the enhancement of skills and help employees thrive in the dynamic tech environment. – Yuriy Gnatyuk, Kindgeek
13. The Chance To Work On FOAK Challenges
We encourage our team members to tap into their passion for technology. This feeds their resilience to carry out the ongoing work of resolving complex technical first-of-a-kind challenges—work that has led to our team being internationally recognized for excellence. – Rosalba Carandente, Baker Hughes
14. Our Culture Of Independent Innovation Combined With Collaborative Execution
Project ownership, combined with the freedom to innovate and a forum for team members to present their ideas, is the quality of our culture that we stress the most. The intent is to highlight an environment that is built around independent thinking combined with collaborative execution, with the goal of delivering value to the end customer, the organization and the employees themselves. – Sameer Zaveri, Datamotive.io
15. Our Commitment To Proactive Critical Thinking
One standout quality of our tech department is our team members’ commitment to proactive critical thinking. They ensure they fully understand the business value of a project and define the most effective way to achieve it before jumping into coding. Highlighting proactivity and critical thinking to prospective employees is crucial, as it helps attract the right talent and fosters a culture of independent thinking and ownership. – Stoyan Mitov, Dreamix
16. Our ‘Silicon Valley Mindset’
I emphasize our tech department’s “Silicon Valley mindset,” which combines a startup culture with the stability and resources of a large corporation. This unique environment appeals to those seeking innovative, fast-paced work dynamics along with reliable career development and security. It’s a significant draw for top talent, offering the best of both worlds. – Raj Polanki, Wacker Chemical Corporation
17. Our Dedication To Ethical Tech
We highlight our dedication to ethical tech development and open-source contributions. This approach ensures innovation is balanced with ethical integrity, attracting individuals keen to contribute meaningfully and responsibly to the tech landscape. – Mohammed Razem, Vardot
18. The Ability To Excel In A Chosen Role
Our technology team prides itself on being organized around the problems that we solve. We do not silo individuals into teams they cannot transition out of. Most of our customer success team is composed of deep tech developers who chose to move into customer-facing roles. This gives every individual the ability to excel in an area that they feel passionate about. – Ameesh Divatia, Baffle, Inc.
19. The Chance To Participate In Mentorships
Mentorship opportunities should be highlighted to prospective employees. Whether their relationships are focused on personal or professional growth, mentors and mentees significantly accelerate each other’s development, leading to more career opportunities within the organization and a strong connection between employees and the firm. – Kevin Korte, Univention
20. Our Commitment To Work-Life Balance
We focus first and foremost on work-life balance. Our project and HR managers ensure each teammate has a manageable workload and completes their tasks within working hours. Imagine ending your workday feeling energized, not drained. Our approach helps prevent employee burnout and fosters a healthy culture in the long term. We offer unlimited remote work, flexible work hours, generous paid time off and wellness stipends. – Konstantin Klyagin, Redwerk
