HomeTech PlusMobile NewsFacebook Buys Online Customer Service Startup Kustomer

Facebook Buys Online Customer Service Startup Kustomer

Facebook on Monday announced it is buying a startup specialising in helping businesses interact with customers online.

The acquisition of five-year-old Kustomer comes as the leading social network continues to weave e-commerce into offerings, particularly its WhatsApp and Messenger messaging services.

More than 175 million people contact businesses via WhatsApp daily, and the number is growing, according to WhatsApp chief operating officer Matt Idema and Facebook vice president of business products Dan Levy.

“With our complementary capabilities, we will be able to help more people benefit from customer service that is faster, richer and available whenever and however they need it — via phone, email, text, web chat or messaging,” Kustomer chief executive Brad Birnbaum said of uniting with Facebook.

“In particular, we look forward to enhancing the messaging experience which is one of the fastest growing ways for people and businesses to engage.”

Kustomer, which is based in New York, will continue to service its existing clients after co-founders Birnbaum and Jeremy Suriel and the rest of the startup’s team become part of Facebook, according to the companies.

The Kustomer platform provides software tools to help business representatives better tend to customer queries or concerns.

Facebook will provide resources for Kustomer to innovate and grow, according to Idema and Levy.

“That way, more people will benefit from customer service that is faster, richer and available whenever and however they need it,” the Facebook and WhatsApp executives said.

Financial terms of the deal were not disclosed, and it needs to be approved by regulators.


iPhone 12 Pro Series Is Amazing, but Why Is It So Expensive in India? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to via Apple Podcasts, Google Podcasts, or RSS, download the episode, or just hit the play button below.

By Gadgets 360 Source Link

Technology For You
Technology For Youhttps://www.technologyforyou.org
Technology For You - One of the Leading Online TECHNOLOGY NEWS Media providing the Latest & Real-time news on Technology, Cyber Security, Smartphones/Gadgets, Apps, Startups, Careers, Tech Skills, Web Updates, Tech Industry News, Product Reviews and TechKnowledge...etc. Technology For You has always brought technology to the doorstep of the Industry through its exclusive content, updates, and expertise from industry leaders through its Online Tech News Website. Technology For You Provides Advertisers with a strong Digital Platform to reach lakhs of people in India as well as abroad.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

spot_img

CYBER SECURITY NEWS

TECH NEWS

TOP NEWS