• Human resource management in the digital era is quite complicated, where recruiters are accountable to develop an attractive work culture environment while performing their regular responsibilities.
Digital transformation has led to rapid changes in everyone’s life, including organizations across the globe. The increasing dominance of modern-age technologies has changed the way organizations conduct their business. Digital transformation has also changed the life of ‘workers’ and ‘recruiters.’ We can say that organizations now have a ‘digital work environment,’ ‘digital workers,’ and deal with ‘digital workforce management.’
Enhancing work productivity, improving economic growth, and streamlining business efficiency is the prime reason behind organizations embracing digitization. But, for achieving all of these, organizations should have hard-working, talented, skillful, and passionate workers, of course. Along with the candidates, organizations should also have efficient human resource management in the digital era for making the most out of employees and technology. If you are a recruiter striving to manage all of this, then this blog post is a must-read for you. Through this blog post, we aim at revealing the necessary tools for efficient staffing.
1. Good work culture environment
Who does not like to work in an environment that is empathetic, flexible, and friendly? Of course, everyone. New-age candidates are striving hard to get hired in a company that offers a creative and attractive organizational culture – far beyond simply accepting a job for the money it offers. Providing employees with the opportunity to work from home, indulge in innovative projects, and learn new skills will attract highly skilled candidates. Additionally, organizations can enhance the bond with their employees by providing stipends for transportation or shelter. Furthermore, did you know that big data can make or break your organizational culture? By collecting employee data, organizations can understand the behavior of employees or even know the reasons for employee attrition, if analyzed appropriately. Such insight will help organizations improve their work culture. But, gathering incomplete or inadequate employee data and analyzing it will provide wrong predictions to organizations, resulting in recruiters making wrong decisions.
2. Long-term employee development strategy
Recruiters create recruitment strategies that focus mainly on technical aspects. But, this is not an ideal option. As technology evolves rapidly, today’s technology will become useless tomorrow. New and extra capabilities are augmented now and then. Hence, instead of focusing on technical aspects, organizations should build a long-term employee development strategy. Developing a long-term strategy means creating a plan to hire employees who are passionate to learn new skills, possess excellent interpersonal skills, and are creative too. Hiring such versatile employees will help organizations overcome the lack of talent issue while meeting the work acumen.
3. Internal recruitment
Using the advanced talent analytics tool, recruiters should find hidden employees who possess the right skills for a particular project. Using the tool, HR leaders will get know-how on ‘which employee best suits a specific project,’ or ‘whether the employees require training for new skills.’
4. External recruitment
Recruiters should actively post job openings on professional networking sites, social media platforms, and job portals. Additionally, talent acquisition tools, powered by data analytics and AI, can help recruiters hire the most promising candidates having niche skill sets and qualifications.
5. Distinct brand value
If your employees are happy working with you, then they will share their positive experience with the world, of course. Hence, with an inclusive work culture environment, recruiters should aim to keep their employees happy. Keeping the employees happy will benefit organizations in two different ways. First, lower employment retention rate. Second, no shortage of talents. A happy customer will, undoubtedly, provide positive feedback on social media platforms, which will help the organization enhance their brand value. If your organization possesses an excellent reputation in the market, then it is obvious that more and more candidates will aim to work for you.
Following these effective methods will allow organizations to infuse highly-qualified candidates, attractive work culture, and high workforce productivity to accomplish a win in the digital era while driving competitive advantage.
