AWS Promotional Credits of up to US$83,500 (69L INR) available to SMBs in India
Bangalore, India – March 1, 2023: AWS today announced the launch of AWS Lift in India, a program to help SMBs, focused on helping medium and large businesses with annual revenues of 80-625 crore, get started on their digital transformation journey. New and existing customers that join the program will receive a starter pack of AWS Promotional Credits over 12 months, providing access to all 200 fully featured services on AWS, the world’s most comprehensive and broadly adopted cloud platform.
The program will help eligible SMBs experience the benefits of AWS services without worrying about associated costs. Their first dollar billed on AWS services will unlock US$750 (62K INR) of AWS promotional credits in their account and increased usage of AWS services is rewarded with AWS promotional credits to offset their bill, up to a maximum of US$83,500 (69L INR) over 12 months.
AWS removes barriers to cloud adoption
The current economic environment has increased financial pressure on all businesses, particularly SMBs with limited finances to weather the rising inflationary pressures.
With a minimum billing fee of just USD $1 and no lock-in periods or hidden fees, AWS Lift helps to alleviate cost pressures and provides SMBs with a commitment-free approach to get started on AWS. As they start experimenting on AWS, SMBs will experience the flexibility of AWS’s pay-as-you-go model, as well as develop the operational muscle and transform processes to drive new revenue growth.
In January 2020, Amazon announced its commitment to digitize 10 million SMBs in India by 2025. In 2022, AWS supported the digital upskilling of small businesses through SMB Vidyalaya and also expanded its set of software solutions through Amazon Digital Suite.
“Today’s announcement of AWS Lift in India is part of our ongoing commitment to provide support to SMBs and help them accelerate innovation and enhance productivity.” said Puneet Chandok, President of Commercial Business, AWS India & South Asia (Amazon Web Services India Pvt. Ltd.) “Our SMB customers are already seeing business results by leveraging the cloud to enhance their productivity, increase customer acquisition, and expand into new markets. We look forward to empowering more customers to adopt the cloud with AWS Lift, in collaboration with our partner network, as India realizes the vision to become a digitally empowered society and knowledge economy,” said Mr. Chandok.
