HomeTech PlusTECH & OTHER NEWSDiscovery to launch streaming service in January for $4.99 per month, Verizon...

Discovery to launch streaming service in January for $4.99 per month, Verizon customers get year free

David Zaslav

Olivia Michael | CNBC

Discovery is the latest media company to jump into the ever more crowded streaming wars.

It will launch its streaming service Discovery+ in Jan. 2021, sources told CNBC’s David Faber. The service will include a $4.99 per month ad-supported tier and a $6.99 per month ad-free tier.

The lower $4.99 tier costs the same as NBCUniversal-owned Peacock’s premium tier with ads. The ad-free $6.99 tier is on par with what Disney+ costs. Both offerings are much less expensive than WarnerMedia’s HBO Max, which costs $14.99 a month, and Netflix, which raised its standard plan to $13.99 a month in Oct.

Discovery is also partnering with Verizon, which will give 55 million customers up to 12 months of Discovery+ for free, depending on their plan.

Partnerships will be key to Discovery’s success.

The company owns networks like the Discovery Channel, famous for its annual Shark Week, as well as home improvement channel HGTV and Food Network, among others.

But it is smaller and lesser known than its competitors which just launched their streaming services in the past year. In just one year, Disney+ has amassed 73.7 million subscribers, far exceeding the company’s expectations for 60 to 90 million subscribers by 2024. NBCUniversal’s Peacock, which launched this summer, has reached nearly 22 million sign-ups already.

In early 2021, Paramount+ from ViacomCBS will also launch.

Discovery will hope its programming and partnerships can set its service apart as it joins a crowded field of competitors with leaders pulling away from the rest of the pack.

Discovery is expected to reveal more details on its streaming service during an event at noon ET Wednesday.

Disclosure: NBCUniversal is the parent company of CNBC.

By CNBC Source Link

Technology For You
Technology For Youhttps://www.technologyforyou.org
Technology For You - One of the Leading Online TECHNOLOGY NEWS Media providing the Latest & Real-time news on Technology, Cyber Security, Smartphones/Gadgets, Apps, Startups, Careers, Tech Skills, Web Updates, Tech Industry News, Product Reviews and TechKnowledge...etc. Technology For You has always brought technology to the doorstep of the Industry through its exclusive content, updates, and expertise from industry leaders through its Online Tech News Website. Technology For You Provides Advertisers with a strong Digital Platform to reach lakhs of people in India as well as abroad.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

spot_img

CYBER SECURITY NEWS

TECH NEWS

TOP NEWS