AYUSH
Prime Minister highlightes the importance of Ayurveda and Yoga in his inaugural address at ‘World Food India’
The Ayush Ministry organized an Ayush discussion session, and experts brainstormed on Ayush visa, Ayush diet, AI
Ayush diet market likely to increase to Rs 100 billion, Ayurvedic superfoods are becoming part of international food style
Posted On: 03 NOV 2023 8:16PM by PIB Delhi
At the inauguration ceremony of World Food India, Prime Minister Shri Narendra Modi said, “India’s sustainable food culture is the result of a journey of thousands of years. Our ancestors had linked Ayurveda with the food style of the common people. Just as international food culture was developed on the initiative of India, Yoga Day took Yoga to every corner of the world, similarly now Millets will also reach every corner of the world.”
Prime Minister Shri Narendra Modi underlined the importance of Ayurveda and Yoga at the inaugural ceremony of World Food India held from 3 November to 5 November 2023 at Pragati Maidan, New Delhi. The Prime Minister emphasized the importance of the global spread of Yoga. After the inauguration ceremony, in the knowledge session organized by the Ministry of Ayush, Professor Anupam Srivastava, who from National Institute of Ayurveda, Jaipur, while emphasizing Medical Value Tourism, said that the system of Ayush Visa is very helpful for those in need of health services across the world.
Managing Director of Omni Active Health Technologies, Sanjay Mariwala, said that at present the Indian market for Ayush products is about 3.5 billion US dollars which has the potential to go up to 100 billion. According to Dr. Shiv Kumar Harti, Associate Professor, All India Institute of Ayurveda, food, sleep, and lifestyle are three major parts of human health and Ayush products are becoming a part of the international food style. Dr. Saket Chattopadhyay, who came from FITT-IIT Delhi, explained how the help of Artificial Intelligence can be obtained in the development of new Ayush products.
Vijendra Prakash, Regulatory Head, of Himalaya Wellness Company, said that real development can be imagined with cooperation and participation in the development of Ayush industry. Media Advisor of the Ministry of Ayush, Shri Sanjay Dev played the role of coordinator of the Ayush Knowledge Session and reiterating the statement of Prime Minister Modi, he said that Ayurveda has been a part of the culture settled in our country for thousands of years and Ayush is working to take this system forward.
The Ministry of Ayush is playing the role of a partner in this event of World Food India. Ayush Pavilion has been prepared by the Ministry of Ayush at World Food India in which detailed information is being given about the Ayurveda diet along with the utility of the Ayush diet in the present life, the importance of Ayush diet, methods of obtaining it, etc.. Along with this, proper food and food plates as per traditional medical practices, etc. have been explained. Ayush Secretary Vaidya Rajesh Kotecha also visited the Ayush Pavilion today. Many senior officials of the Ministry of Ayush, officials of institutions under the Ministry of Ayush, and others were present.
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